For Coaches · Full Depth

The complete Business OS for personal trainers.

Nine systems that run your entire coaching business — including a full sales pipeline and white-label branding. Every panel below is interactive — click around to see exactly what each tool does.

01 · Bread & Butter

The Personal Training Hub

The command center that runs your entire coaching business — scheduling, billing, client subscriptions, onboarding, documents, and growth — all in one place. This is the bread and butter of the platform for coaches.

Smart Scheduling & Calendar

Recurring sessions, weekly availability grid, business hours, session reminders, and Google Calendar sync.

Billing & Subscriptions

Stripe Connect, recurring services, client subscriptions, invoices, comped accounts, payment reminders, and one-tap card charges.

Client Onboarding

Automated onboarding checklists, document templates, legal waivers, and e-signatures — clients ready to train, fast.

Services & Packages

Build recurring services, session packs, and packages with custom pricing and cancellation policies.

Client Management

Track every client's compliance, subscriptions, and engagement in real time.

Business Growth Academy

An embedded curriculum that professionalizes your coaching business — executive sprints, certification, and AI-driven growth tools built into the Hub.

↑ Try the interactive demo

Personal Training Hub
JD

Week of July 7–11

Mon

Sarah K.

6:00 AM · 60 min

Personal

Team Lift

4:00 PM · 90 min

Group

Tue

Marcus T.

9:00 AM · 60 min

Personal

Wed

Sarah K.

7:00 AM · 60 min

Personal

Priya R.

5:00 PM · 45 min

Personal

Thu

Team Lift

12:00 PM · 90 min

Group

Fri

Sarah K.

6:00 AM · 60 min

Personal
8 sessions this week · 7.5 hrs

02 · Coach Directory Listing

Get discovered by athletes.

Your public storefront builds reputation and turns traffic into booked clients. Athletes browse, read reviews, and request coaching directly.

Public profile

Showcase specialties, certifications, testimonials, and your coaching philosophy.

Verified reviews & ratings

Build trust with verified client reviews and star ratings.

Coach request flow

Review an athlete's goals, experience, and budget — then accept or decline in one click.

Lead capture

Integrated invite links and checkout turn directory traffic into paying clients.

↑ Try the interactive demo

Find a Coach
120+ verified coaches
MR

Marcus Reid

4.9(128)

Strength & Power

Ex-collegiate strength coach. Powerlifting & explosive strength.

Austin, TX·12 yrs exp·$120/hr
SquatPowerliftingOlympic
PS

Priya Sharma

4.8(96)

Hypertrophy

Bodybuilding prep & muscle-building specialist.

Remote·9 yrs exp·$90/hr
HypertrophyCuttingPosing
DA

Diego Alvarez

5(74)

Endurance

Marathon & ultra training plans.

Denver, CO·15 yrs exp·$110/hr
MarathonUltraThreshold
SK

Sarah Kim

4.7(210)

Strength & Power

Female strength coach. Beginner-friendly.

Remote·7 yrs exp·$80/hr
BeginnerWomenStrength

03 · Program Builders

Engineer programs that win.

Our generation engine is trained on real coaching methodology — you set the framework, the system drafts the programming, and you refine every set.

Workout Builder

Single sessions, supersets, circuits, and advanced techniques — drop sets, cluster sets, rest-pause, tempo eccentrics.

Yearly Planner

Map full training cycles and mesocycles across your entire roster.

Nine load types

Weight, bands, bodyweight, %1RM, time, distance, height, calories, and power.

Custom exercises

Add your own movements with video demos, cues, and movement patterns.

Running plans

Intervals, tempo, and pace targets with a dedicated running section.

↑ Try the interactive demo

Engineer programs that win.
Program DeveloperDay 1 · Lower Body Strength

Warm-up

· 1

Hip Mobility Flow

1 sets · Bodyweight

Main Working Sets

· 4

Barbell Back Squat

Heavy

4 sets · 225 lb · Primary Lift

4×5

Bench Press

4 sets · 185 lb · Primary Lift

4×6

Bent-Over Row

3 sets · 135 lb

3×8

Romanian Deadlift

Tempo 3-1-1

3 sets · 185 lb

3×8

Cooldown

· 1

Foam Roll Quads

1 sets · Foam Roller

~65 min8 sets · 3,400 lb volAI-optimized

04 · Analytics

Know your numbers.

Compliance, progress, and financials in one intelligent dashboard — for every client and your business.

Workout compliance

Track compliance per client across the week.

Volume & ACWR

Volume trends and acute-to-chronic workload ratios to manage fatigue.

PR progress & pain trends

See PRs climb and monitor pain-vs-performance over time.

Business analytics

Revenue, retention, and coach scorecards from your live data.

↑ Try the interactive demo

Analytics
Last 7 wks

86%

Avg Compliance

+4% vs last mo

8

PRs This Month

3 new this week

24

Active Clients

2 at risk

$2,840

Monthly Revenue

+18% vs last

7-Week Trend

+18%
12
W1
18
W2
15
W3
22
W4
26
W5
20
W6
28
W7

Total volume (k lbs)

AI Insight

Marcus's compliance dropped to 71% — volume plateaued. Consider a deload week, then ramp intensity.

05 · Readiness

Train the right systems.

Track fatigue across ten body regions and prescribe intelligently so your clients train hard when fresh and recover when depleted.

Daily readiness scores

Green / yellow / red status per client each day.

Ten-region fatigue tracking

Shoulders through calves — know exactly what's depleted.

Undertrained regions

Recommendations for what needs more focus.

Readiness-based suggestions

Auto-suggest training that fits today's readiness.

↑ Try the interactive demo

Readiness
Fresh

6

Fresh

3

Moderate

1

Depleted

Lower Back

Depleted

Fatigue

62%

Last trained

0 days ago

06 · Rehab Lab

Guide clients through injury.

Clinical-grade protocols without leaving the platform — keep injured clients progressing safely.

Eight injury types

Knee, lower back, shoulder, hip, ankle, wrist, elbow, and neck.

Phased protocols

Acute, sub-acute, strength, and return-to-sport with progression gates.

Virtual self-assessment screens

Build a personalized rebuild plan from symptoms.

Smart exercise swaps

Swap any exercise for a pain-free alternative instantly.

↑ Try the interactive demo

Rehab Lab
Clinician-built

Injury Type

Protocol Progression

2 / 4

Phase 2 · Sub-acute

Restore strength · 2-4 wks

Progression Gates

10 pain-free reps
Single-leg balance 30s
Full active ROM

Progressive loading

3 exercises
1

Bodyweight squats

3 × 10-12 · Pain-free ROM

2

Step-ups

3 × 10-12 · Pain-free ROM

3

Wall sit 45s

3 × 10-12 · Pain-free ROM

07 · AI Assistant

Coach-trained intelligence.

Not a black box. Our systems are built and tuned by coaches to draft programming, nutrition coaching, and business guidance — you stay in control of every decision.

Workout generation

Trained on coaching methodology — it drafts, you refine.

Nutrition coaching

Plans built on coach-designed frameworks, not generic guesses.

Exercise instruction & cues

Generate cues and instructions for any movement.

AI Business Architect

Context-aware growth guidance from your live data.

↑ Try the interactive demo

Coach-Trained AssistantOnline

Ask me anything about your coaching

Programming, nutrition, business, analytics — coach-trained responses.

08 · Custom Branding

Own your brand.

White-label the entire platform so it looks like you built it. From accent colors to full custom app names, logos, splash videos, and email headers — your athletes see your brand, not ours.

Accent theming

Apply your brand color across the app instantly — buttons, headers, and active states.

White-Label tier

Replace the platform name, logo, app icon, splash video, and email headers with your own for a fully immersive experience.

Athlete welcome messages

Greet your athletes with a custom welcome on their home hub.

Instant re-theming

Changes apply app-wide in real time — no rebuild, no waiting.

↑ Try the interactive demo

Custom Branding
White-Label

Brand Color

App Name

Tier

Apex Athletics
Athlete Hub

Welcome back, athlete.

Train, track, fuel — branded by your coach.

Today

Lower Body

Streak

🔥 12 days

Live preview — try a color or toggle tiers

09 · CRM Pipeline

Turn leads into clients.

A full sales pipeline built for coaches — capture leads from Instagram, TikTok, ad campaigns, and your directory, then nurture and close them without leaving the platform.

Kanban pipeline

Drag leads across stages — New Lead, Contacted, Call Booked, Intro, Pending, Won, Lost, and No-Show.

Lead capture campaigns

Public campaign links with custom slugs feed leads straight into your pipeline from any channel.

Automated email nurturing

Trigger nurture sequences and appointment reminders so no lead goes cold.

Lead source tracking

Know exactly where every lead came from — Instagram, TikTok, Facebook, YouTube, ads, or manual entry.

Convert to client

Turn a won lead into a paying client with one click — subscription, sessions, and onboarding all wired up.

↑ Try the interactive demo

CRM Pipeline
7 leads · $1,740 potential MRR
New Lead
3
IG

Jordan M.

DMd about hypertrophy coaching

$240/mo
TT

Taylor R.

Commented on cutting video

$180/mo
Ad

Avery K.

Campaign: summer-shred

$300/mo
Contacted
2
IG

Sam P.

Replied, awaiting reply

$240/mo
Req

Riley T.

Intro sent

$120/hr
Call Booked
1
Ad

Casey L.

HOT

Discovery call Thu 4pm

$300/mo
Pending
1
Man

Morgan B.

HOT

Proposal sent — 12-wk program

$360/mo
Automated nurture sequence running
3 emails queued

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